Three Things All Trial Lawyers Need to Know with Jerry Popovich

Host Kevin Morrison once tried a case against Jerry Popovich. “I can tell you he is top-notch, among the best I’ve ever gone against,” Kevin says. But don’t take it only from Kevin. Jerry is also a member of three invitation-only trial lawyer organizations with more than 80 jury trials under his belt. Speaking with Kevin on today’s podcast – not in a courtroom – Jerry shares three key trial tips. Tune in for his insights about focus groups, jury selection, and witness examination.

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Transcript
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Great trial lawyers are made not

born. Welcome to Verdict Academy.

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Preserving trial wisdom for trial

lawyers. Join host Kevin Morrison,

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trial attorney in San Francisco as

he recreates those invaluable hallway

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conversations.

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That remote work has made rare

candid insights and hard won lessons

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from America's most accomplished trial

lawyers produced and powered by law

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pods.

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Hey everybody. Welcome to another

episode of Verdict Academy today.

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It's my great pleasure and an honor

to have my friend and outstanding

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trial lawyer Jerry Popovich.

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Jerry is the managing partner of

the Orange County Office of Hawkins,

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Parnell and Young. He has decades,

I won't say how many decades Jerry,

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decades of trial experience he

has tried in excess of 80 jury

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trials,

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not only to the highest degree

of competence and ability,

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but the highest degree of

professionalism, civility, and integrity.

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How do we know that?

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We know that because his peers

say that and judges say that Jerry

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is a member of three

incredibly coveted trial lawyer

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organizations, a about of the American

Board of Trial Advocates, A CTL,

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the American College of

Trial Lawyers, and ISOB,

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the International Society of Barristers.

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All three of those organizations

are invitation only.

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You can't just apply and write a

check to get in. You cannot apply the

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top 500 trial lawyers in the country.

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One of those folks or more have to

nominate you when you go through a very

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extensive vetting

process including judges.

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So we know Jerry is admired

and held in esteem by his

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peers and he's admired and held in esteem

by me because I had the great pleasure

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of trying a case against him last year.

And I can tell you he is top notch,

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best I've ever gone against. Honestly,

he's kind nice people in trial.

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I don't think I did at that time and

professional the whole way through.

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Jerry's also passionate

about the Seventh Amendment.

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He loves jury trials and not only

doesn't he just talk the talk,

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he walks the walk. How

does he do that? Well,

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he always has lesser

experienced attorneys,

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secondary cases with him to get them

trial experience and he teaches trial

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tactics at his law firm,

the Law Firm Trial Academy,

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which is a great way of passing down

this Art of Jury trial. Trial down.

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Jerry Popovich. Welcome to

Verdict Academy. I have a friend.

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Thank you Kevin. Wow. I couldn't

have written it any better. In fact,

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it sounds like I did.

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I'll take Zelle payments please.

Venmo after the show. Yeah, no,

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every word's true. Yeah, you're

welcome. Thanks for coming on.

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And I appreciate you using the term art

because that was my first boss who had

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multiple hundreds of trials and said

they call it the practice of law because

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it's an art, it's not a science.

Every case is different.

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Every juror is different,

will be witness is different.

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That's right. Unfortunately

it's going to be a lost art.

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So one of the focuses of this podcast,

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one of the reasons probably the primary

one you came on is because you are

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passionate about making sure this arc

gets passed on our next generation because

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someday we'll be gone Jerry,

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but hopefully there'll be

another generation of trial

lawyers doing what we're

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doing.

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My boss said that he got his first

trial the first week he was a lawyer.

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It took me a few years,

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but I was a second year lawyer for a

court trial and a fourth year lawyer for a

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jury trial.

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And now we've got 10 year lawyers that

have never tried a case and don't have

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the opportunity.

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So I appreciate that you've created this

podcast and let me come on and we can

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chat about some trial issues and have

some fun and let's maybe motivate the next

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generation to want this because it's

worth wanting and it's worth doing. Right?

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A hundred percent. Couldn't agree more.

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And we're going to talk about the format

of the show is three discrete trial

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tips and we'll talk

about those in a second.

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But I do want to ask you

this general question,

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how did you become a trial lawyer?

What do you love about the profession?

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How did you get there initially?

How'd you get into this?

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Well, it's rather funny because I

entered law school at the age of 20.

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I wasn't Doogie Hauser or anything,

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but it was early and I went into

law school thinking that I would be

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the kind of lawyer that

sat in a small office,

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probably a little dark and drafted

motions and drafted appeals

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and worked on paper and

never saw a courtroom.

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That literally was my mindset going in.

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I was pulled out of my shell by

an evidence professor who was a

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fairly well known at the time,

public defender who was high up.

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He tried the high profile cases in the

public defender's office and the way he

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did evidence was he would introduce

an issue and he would have two of the

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students stand up and you're to get this

evidence in and you're to try to keep

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this evidence out and he would

then have oral arguments. Well,

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I found that my competitive side

enjoyed this a lot. I wasn't very good,

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but I played sports in high school

and into junior college and I liked

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competition. Well,

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all of a sudden that competition

Jones that had been missing for a

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while came back.

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So that really drove me

into the idea of being a

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trial lawyer. My first firm I

went to a great place, small firm,

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but both partners had in excess of a

hundred trials and it was kind of just

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that's what you do. You work up a case

and if you can't agree, you try it.

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So they help take some of the mystique

out of it and hopefully that's one of the

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things we can talk about here is I tell

the lawyers in my office trial work,

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it's not magic.

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We are not magicians that just

go in and wave a wand and magic

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comes out of our mouth. It's just hard,

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hard work and long hours and

sweat and tears and lack of sleep.

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If you're willing to pay

that price, you can do this.

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It is all that, but

boy is it fun isn't it?

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Can also be terrifying

and horrible at times too.

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Yeah. But boy, every day I'm in

trial. Almost every day I'm in trial,

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have a way better day than being

in the office responding to emails.

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I just love it. It's just too much fun.

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It's just too much fun

to have a try cases.

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More than once. I've been picking a jury,

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which is often one of the more challenging

parts of the case and we're going to

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talk about that today because

you don't know what's coming.

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You don't know what a jury's going to say

more than once I've been in the middle

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of jury selection and literally the

thought crosses my mind as I'm trying to

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think of the next question to ask

is I am exactly where I should be.

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This is so much fun.

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I'd rather do this than most

anything that would be work related.

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Yeah, it walk out sometimes I can't

believe I got paid to do this.

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It's just not fair. Alright, well

thanks for that. That's great.

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And I do agree you got to get

in and there's a fear of trial,

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which is totally legitimate.

I had it. Everybody has it.

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It's normal to be afraid of trial,

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but the longer you delay

the entry into trial,

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the larger the fear is and

the more this, oh my god,

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trial and this crazy

thought of what trial is.

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So you got to get in there and just do it.

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Well, and that's why I think taking

second chairs is so important.

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I mean they see that I make mistakes.

I will sit down and go, wow,

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I wish I hadn't asked that last question.

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And they see that you

don't have to be perfect.

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You can lose a ruling on emotion

and limine or you can lose a

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ruling on an evidentiary issue

or an objection gets overruled.

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That should have been sustained. It

doesn't mean you're losing the case.

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You have to be able to

learn not to sweat those

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every single little battles because

literally I used to sweat 'em all

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and then found out that when I lost

the bunch but still won the case,

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got to focus on winning the

war. Not every single battle.

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100%. 100% my friend. Alright,

well let's get into it.

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We do a tight podcast here and we're

doing three tips that you want to pass

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on. Number one I believe

is informal focus groups.

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How do you use them and

why do you use 'em Jerry?

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Sure. Well first a formal focus

group is where you pay professionals.

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They bring in members of the public

for a price and those people will

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listen to witness testimony. They

will watch how witness testifies,

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they will listen to issues

and provide feedback.

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And you're getting

feedback from real people.

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You're getting more importantly

reactions from real people. Well,

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if you boil it down to

reactions from real people,

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you don't necessarily have to pay

people to do that. You can use family,

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use friends, use acquaintances

at a cocktail party.

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And what I have found highly successfully,

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strangely enough over the years

is that if I'm on the fence

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of whether I should

argue a certain defense,

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like comparative fault of a plaintiff

who is very sympathetic or how much is

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this worth? When I had, and this

is actually one of the examples,

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I can give four and a half

year old girl bitten by a dog,

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big C shaped scar right around her eye.

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What is that worth in non-economic damages

for the pain and suffering and living

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with a scar?

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So I have developed a group or

actually several groups that I will go

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to when I have questions about how do you

react to this? If I say this this way,

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I've literally gone to pool parties in

the summer with a couple photographs of

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an injury and when the

conversation begins to drag or

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now they know that I do

this to them sometime.

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Do they still say Next

shit at the pool Jerry?

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Or they start moving their chairs away?

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Actually the funny part is if

the conversation starts to drag,

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I literally now get, what did

you bring for us this time Jerry?

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And they want to so run these ideas by

'em. I'll give you the prime example.

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This is the best example I can

give you. That little girl,

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four and a half year old bitten by a

dog, strict liability in California,

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liability admitted. There was a lot of

other things going on in that trial,

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but the big issue I had is how

much or how little as a defense

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lawyer, which is my focus,

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am I going to argue that

this is worth for the

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non-economic pain and suffering?

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Plaintiffs were going on and on about

how this will affect her going to the

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prom, how it will affect her on her

wedding day live with this scar.

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And they were putting on the big push

and asking for millions of dollars. I was

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inclined to go into the low

six figures as far as a value,

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but my wife had a lunch with

some girlfriends at a park and I

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said, Hey,

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take these pictures of

the little girl's scar

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and ask your friends

what do they think about?

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I'm really interested in a female

perspective in particular. And she did.

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And I get a call from my wife

while she's at lunch going,

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they need more details. How old is

she? What does it look like now?

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And ultimately that group

of eight women thought that

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my number in the low six

figures was too high.

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I was surprised I was reticent

about using it at trial

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but ultimately embraced it and

they gave a number of $75,000. Wow.

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And I argued $75,000 verdict came

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back 75,000 bucks.

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Wow.

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That's a prime example of how just

getting reactions now obviously

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not giving away attorney-client

privilege stuff,

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but all we did is show some pictures

of this little girl told him that she's

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doing wonderfully at school. She's

riding horses and getting ribbons.

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She's living a fabulous life.

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My theme for the trial was she was a

rock star before, she's a rock star now.

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And I actually took that from one

of her plastic surgeons who said,

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this little girl's a rock

star. So I wasn't making it up.

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And the theme working with

the informal focus group

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saved us a bunch of money on the

defense side and the jury walked away

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very pleased. And that

was a very fair result.

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Wow, that's a great story and a great

illustration of how to use informal focus

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groups. Do you ever use

formal focus groups?

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Absolutely.

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Under what circumstances do you decide

to do that big exposure cases I'm

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assuming or how do you

decide to use a regular one?

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Different ways I use them.

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I've come in where there is a client

that will be repeatedly before the

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quotes because it's a very

large high exposure type client.

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And I've worked with jury

consultants to do formal focus groups

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where certain defenses are being tested.

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Focus groups tend to be discreet. You

want to take two or three discrete issues,

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put it in front of them, see how they

react, say was the evidence enough,

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what else would you have

liked to have heard?

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And that helps you focus on

what evidence to bring in.

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And then what we've done is ultimately

after we've tested and focus groups,

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these discrete issues,

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we put it all together into an

opening statement and do a mock trial

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and then see if we have moved the needle

as far as how the jury is reacting

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to my product manufacturer firms.

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So that's one way to use the formal.

Another one that I've been turned onto in

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the last couple of years saw it actually

at an event and this person was a

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presenter in mock trials.

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I'm told by the jury consultants

that they are highly predictive for

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liability, for comparative fault, for

things like that, apportionment of fault.

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But because the numbers are

usually in the 30 to 36 range,

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not highly predictive for

damages need a bigger sample.

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Well there is now companies out

there doing online focus groups

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and although you got to keep

this to show at least PG 13

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rated, I assume I had a question

of how much is a loss testicle.

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A gentleman was riding his

motorcycle, we cut him off,

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he rams his motorcycle right into

us, slides forward on the motorcycle,

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ruptures a testicle and has to

have it removed within a month.

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He's back to sexual activity.

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He is claiming it doesn't look

well when he is intimate with his

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partner, but he was highly

distressed about it. And to be frank,

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there's not a lot of jury results out

there for a loss testicle to go and do

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research on.

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So what these online

systems do is they can get

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250, 350 people to hear

literally like a one page

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basic outline of what the case is about

and then just ask them how much does it

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worth?

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You give them a low number and you give

'em a high number to kind of put 'em in

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a bracket and there's going to be some

people at the high number and there's

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going to be some at the low.

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But when you have 200 people kind

of at the top of the bell curve,

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it gives you a pretty good

idea of what that's worth.

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And I have found that to be very

effective for damage related,

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very specific damage questions,

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especially on an issue like that.

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Or you can't do research in the past

verdicts to see what juries have been

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doing.

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Yeah, great point. I use 'em too.

I think they're very valuable.

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I was skeptical initially.

I'm a nerd on this stuff.

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I think you are probably too. I love

getting, this is the sciencey part, right?

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We're talking about there's the

art of trial, which 100% is an art,

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but the extent that you can

incorporate more science into it,

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I am a fan of that. The extent

that you can get science into it,

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I think that helps as opposed to

some plan. I'm the plaintiffs lawyer,

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I'm just picking some number out

of the air. I've got a reason.

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I know I feel comfortable with a number

because 300 people said this is the

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range where you're fine with

and if you go north of that,

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you're really turning people

off. If you go south of that,

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you're going to get a lower verdict,

right? I can ask for too little,

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I'm hurting my client because

I'm leaving money on the table.

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Well, in this day of I believe high risk,

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particularly since COVID for the defense

side of what the dollars of some of

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these verdicts are,

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sometimes a corporate or

an insurance client from my

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side has to have some comfort level

before they'll take a case to trial.

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And this kind of scientific approach

may give them that comfort level or may

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loosen the purse strings depending on the

results that will get the case settled

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and don't get rid of any risks.

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So they're useful in both

ways and I'm finding,

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although the professional ones not

the online one I'm talking about,

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that's usually under 10

grand is my experience.

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But the professional ones where you're

setting up a full blown mock trial and

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you're bringing in jurors and got jury

consultants vetting the jurors to make

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sure that the males to females

educated versus less educated

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compares to the venue you're in.

I mean you're talking six figures.

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That's a very expensive process.

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Yeah. Alright, second topic. Talk to me

about your thoughts on jury selection.

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So a jury selection is

something that you really

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can't practice for.

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You can practice your opening in front

of a mirror in front of family friends

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and get feedback. You

can practice closing,

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you can practice witness exams

in deposition for instance.

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And I strongly encourage not the

whole deposition, but take segments.

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If you're deposing a party or you're

deposing an expert practice across,

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or even if it's a client and

you're asking some questions,

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practice direct how to ask

proper open-ended questions

to get the information

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wrong. Those things can be

practiced a room full of strangers,

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some of which may want to make game of

you. They might think that will be fun.

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It's hard to recreate the dynamic

of a courtroom for jury selection.

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So it comes down to what can you do? Well,

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don't even know if this will

show up. I've read books,

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mastering voir dire.

I will tell you,

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I read this probably after I tried 20

cases. I didn't agree with a lot of it,

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but some of it I picked up some points.

But for somebody new maybe it's helpful.

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I also have pattern voir dire questions,

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which has just suggestions of

topics to hit in certain kinds of

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cases. And even at my

vast age and experience,

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it is good to be reminded of things

that we should be looking for.

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I am not technological,

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so asking about social media type things,

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I'm not all that keyed into,

but these books can help.

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And what that does is it creates a plan.

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And that's my point is even

if you have never seen a

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jury picked and you have

to go pick your first jury,

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there are things out there you can read.

There are books, there are treatises.

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Spend some time and look,

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come up with a plan that will help give

you confidence that even if you stumble

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over your questions,

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you're going to get the right

topics brought out. Read the law,

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it's not very much California

Code of Civil Procedure,

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section two 20 to 2 34

essentially encapsulates

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everything you'll need to know for

picking a jury and picking alternates.

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Some of those things judges don't know.

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They think the alternates are going

to go on the order. 1, 2, 3, 4, no,

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the code says it's random, it's a draw.

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Understand the law and it will help give

you guidelines In there it talks about

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what the standards are. You're entitled

to 12 entirely impartial jurors.

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And I think Kevin actually was the first

plaintiff lawyer that actually ever

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used that phrase.

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I use that phrase A lot of lawyers

talk about for cause challenges.

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Is this a race and who's starting ahead?

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And I've had judges deny my

cause challenges because of that.

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So I just went straight to the law

when the law says I'm entitled to 12,

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entirely impartial.

When Kevin gets somebody close, he says,

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can you be entirely impartial in this

case or is this not the case for you?

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And that's what I find to be one of

the best ways to get a cause challenge.

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Again, I come back to, I

focus my effort in training,

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although I do teach in other

places, second chairing one-on-one,

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sit a lawyer down, let them watch

somebody experience and do it.

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How you ask the questions,

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how you react when somebody's on the

attack because they don't like you,

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they don't like lawyers in general.

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How you maintain your cool and your

patience and create an impression of

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professionalism that the jurors

that you keep are going to remember.

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All those things are important. So

plan, prepare, will help. Confidence.

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One thing I will tell you is you've got

to have the right attitude going into

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jury selection. You got to be

curious, find out about 'em,

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act like you're interested in them.

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Am liking people may be an important part.

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That doesn't hurt.

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Be willing to take a joke directed at you,

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laugh with them and roll with

it. Got to have a thicker skin.

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I once asked a juror who had been

a defendant in multiple cases,

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he was a contractor. I got the

impression he wasn't loving lawyers.

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So I asked him, I said, what

do you think about lawyers?

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And he exploded with fire.

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The other jurors in the room thought

it was hilarious, but he was furious.

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His face was ready,

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he was visibly angry and you just

got to stand there and take it

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and then ask the follow up

question. So your feelings lawyers,

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does that transfer to me?

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Is that going to transfer to my client

because they're represented by me?

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How do you feel about that?

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And ultimately maybe this person could

still be a great juror for your side,

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a juror that you're willing to

accept once you get past that anger.

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Most people once they vent,

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calm down and they might even appreciate

the fact that how you took it,

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you might've created a relationship

there. Do you have that experience, Kevin?

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Oh, a hundred percent. I mean

people want to be polite.

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Jury selection is an interesting,

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they're hauling these

people out of their lives,

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putting 'em in this artificial atmosphere.

They've gone through metal detectors,

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they're missing work, they're

missing Chuck or they're not happy.

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They shouldn't be happy. I totally get it.

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And so then you've got these guys that

show up in the suits and this and that

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and this weird and you

stand for the judge.

Speaker:

It's such a weird thing and

people are reading things.

Speaker:

You're taking an oath and what

the hell is going on here?

Speaker:

And you're go in front of people and

you're going to ask me what in front of

Speaker:

these people. Most people don't want to.

Speaker:

They want to shut up and be polite

basically and try to get out of it.

Speaker:

That's generally what

the default position is.

Speaker:

And you got to be prepared to be a real

human being and connect with that person

Speaker:

actually like that person to get that

person to open up about what they really

Speaker:

feel and understand that when the

person tells you something bad,

Speaker:

they have permission to do that and let

everybody else don't have permission to

Speaker:

do that. And then you get people talking

and then you get their real thoughts

Speaker:

out.

Speaker:

I mean let's face it, we

don't get to pick the jurors,

Speaker:

we get to pick the jurors we get rid of.

Speaker:

And so our focus is more on

who's not the right juror for our

Speaker:

case.

Speaker:

You want those people expressing

their animosity towards your

Speaker:

One last thing on this topic that I want

to mention because it's a great way for

Speaker:

a young lawyer to get information before

they even stand up and ask questions,

Speaker:

which is juror questionnaire.

Speaker:

Some judges don't like them because they

build in more time to the process and

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they just want to go, go, go.

Speaker:

But the judicial counsel has a very

basic juror questionnaire and you can

Speaker:

tack onto it if it's a

personal injury case,

Speaker:

which is what Kevin and I both

do on different sides of the bar.

Speaker:

But the questionnaire has an

attachment for personal injury cases

Speaker:

and it will give you basic information.

It's a place for them to write things

Speaker:

down. And what I find

is out of a group of 18,

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say you may get five or six

people that talk quite a bit,

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what you're not getting is all the volume

you might want from the other 12 or

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13.

Speaker:

And with questionnaires you're getting

individualized information when they have

Speaker:

a chance to ponder and think and write

things down. I'm a fan of questionnaires.

Speaker:

I try some fairly complex, a

lot of cases involving cancer,

Speaker:

which is always a tough issue.

Speaker:

Everybody's been touched by cancer and

as somebody who may have a product that

Speaker:

is claimed to have caused cancer, that's

touchy. Questionnaires are wonderful,

Speaker:

they can really, really

just tell us what they feel.

Speaker:

And so you walk in armed with these

questionnaires and you can go right to it,

Speaker:

Mr. Smith or Ms. Jones, in your

questionnaire you told me this,

Speaker:

what experience do you base that

on? Where is that coming from?

Speaker:

How is that going to make you feel when

I represent a client that makes these

Speaker:

products?

Speaker:

I can't agree with you more so I'm

sitting here nodding the whole time.

Speaker:

I agree with you a hundred

percent. Alright, last topic.

Speaker:

No shortcuts to a good witness

exam including AI because

we've got to talk about

Speaker:

ai. Everybody's talking

about AI, right? Jerry,

Speaker:

what are the no shortcuts to a good

witness exam? Talk to me about that.

Speaker:

Well, I got to start with the war

story because it sets it all up.

Speaker:

This was fairly recently within

the last year tried a case,

Speaker:

personal injury case,

Speaker:

and the plaintiff attorney has tried

cases for 40 years, a lot of experience,

Speaker:

well over 50 trials and he was quite good.

Speaker:

Built rapport with jurors,

very good in jury selection.

Speaker:

And I expected him when my witnesses

were called in the plaintiff's case under

Speaker:

evidence code section 7, 7, 6,

Speaker:

that he was going to pound

me and my witnesses had

Speaker:

weaknesses that I expected him to exploit.

Speaker:

That's what you guys do and do

it very well. And each witness,

Speaker:

I thought it wasn't as good as I thought

it was going to be and we skated out of

Speaker:

there with only a little bit of

damage instead of a lot of damage.

Speaker:

Please tell me, this wasn't me, Jerry.

Speaker:

No, no, no, not the guy.

Definitely not the guy.

Speaker:

And this happened witness after

witness, percipient witnesses,

Speaker:

expert witnesses.

Speaker:

I felt like if a hundred percent is what

could be obtained and let's say a good

Speaker:

cross by any of us maybe is getting 80

or 90%, and that's a really good one.

Speaker:

This person was hitting

40%, so I was surprised.

Speaker:

Closing arguments are done, shaking hands,

Speaker:

thanking them for a civil trial.

Speaker:

Appreciate the trial like we hopefully

can do with our opponents as Kevin and I

Speaker:

did. He said with a big grin, he goes,

Speaker:

I discovered something fantastic.

It saves me so much time.

Speaker:

He says, I put the depo

transcripts of the witnesses,

Speaker:

it's chat GPT Pro.

He said,

Speaker:

all of my exam outlines came from ai.

Speaker:

And so basically he told a story

that made me think that each night he

Speaker:

went back after court when I was

slaving away, reading transcripts,

Speaker:

pouring over transcripts.

Speaker:

He was running it through chat GPT,

Speaker:

getting his outline for the next day,

going out to dinner, going to bed early,

Speaker:

getting a good night's sleep when

I was not. And it just clicked.

Speaker:

That explains it.

Speaker:

That's why this very experienced well

thought of lawyer wasn't killing my

Speaker:

witnesses like I expected it to and

it's because he took the easy way

Speaker:

out and he was relying on AI to

Speaker:

do his work for him. So that's

why this topic is no shortcut.

Speaker:

There is no shortcut for pouring

over depo transcripts and really

Speaker:

focusing on the words.

Witnesses tell you things,

Speaker:

but also in how they answer questions.

They often hide things.

Speaker:

You ask a broad question, they answer

narrow hoping you don't ask the rest.

Speaker:

And look,

Speaker:

we've all taken depos where we didn't

ask the rest because we moved on to the

Speaker:

next topic.

Speaker:

But you can even see from the way

they're phrasing answers and you

Speaker:

only get that when you pour

time and focus into it.

Speaker:

Another quick example,

Speaker:

this literally happened at 11 o'clock

at night on a day that I started at 4:00

Speaker:

AM had a full day of trial and I

had a general contracting expert

Speaker:

for the plaintiff on the stand

the next day talking about damage

Speaker:

cause and cost of repairs and this was

their big dollar guy cost of repairs is

Speaker:

where they were going to

put a lot of stuff in.

Speaker:

This was a property issue that

went into a bad faith case.

Speaker:

So I was trying the bad faith defense

and I thought at 11 o'clock at night,

Speaker:

this guy's deposition was taken twice.

The lawyer I was associating in with to

Speaker:

try the case with specifically

asked, are you a general contractor?

Speaker:

And in both transcripts he said,

Speaker:

I've been doing general

contracting work for over 30 years.

Speaker:

That attorney did not ask the

question. He did not see the sidestep.

Speaker:

And fortunately with a

computer at our fingertips,

Speaker:

I went onto the state contractor's

license board and determined that he

Speaker:

had been an employee working

under other licensed general

Speaker:

contractors working under

their licenses for years.

Speaker:

Obviously this was a complete surprise

at trial because the attorney working the

Speaker:

case up had given no hint that they

knew what was going on and I didn't know

Speaker:

until not even 12 hours before

the person was on the stand.

Speaker:

And this is where the hard work pays

off and this is why it's worthless.

Speaker:

This is a couple times in a career moment,

Speaker:

plaintiff puts on qualifications and

asks the first question that goes into a

Speaker:

substantive issue. I stand up and asked

to voir the witness on qualifications

Speaker:

and the judge gave me a look

like, you've got to be kidding,

Speaker:

but I had built up enough credibility.

He goes, okay, Mr. Popovich,

Speaker:

I'll give you a few minutes.

Speaker:

My first question was is you've

never been an actual licensed general

Speaker:

contractor. Correct? And he goes, that's

true. Now I have the judge's attention,

Speaker:

now we have the jury's detention and I

got to take him through the fact that

Speaker:

he had this job, but that

was somebody else's license.

Speaker:

This is where the work and the sweat

and the lack of sleep pays off.

Speaker:

At the conclusion of my voir dire in

front of the jury in a very grand way,

Speaker:

I moved to strike all of his testimony

and asked that he be prevented from

Speaker:

giving any opinions.

Speaker:

And the judge dismissed the jury and

the jurors had all this going down.

Speaker:

They knew drama when they saw it.

Speaker:

He sent 'em out in the hall and the

judge said, do you have another witness?

Speaker:

Plaintiff said, yes. He goes, we're

not completing this person. He goes,

Speaker:

I'm going to think about

this person overnight.

Speaker:

I'll let you know and he's going to be

back here tomorrow morning in case I let

Speaker:

him go home. He goes, but I'm

seriously thinking about not.

Speaker:

That's where it pays off. That's when

you go home and go, man, that was fun.

Speaker:

Oh, a hundred percent. And look, even

if the judge allowed him to testify,

Speaker:

what is the jury going to do

with his testimony anyway?

Speaker:

You've wiped him out before. He gives

his opinions. It doesn't matter.

Speaker:

It's almost at that point

just let him whatever.

Speaker:

Let him talk what he wants to talk

about. They don't care anymore.

Speaker:

No, they adopted the defense numbers.

Speaker:

So a couple of things I would say

on direct, read all the testimony,

Speaker:

know what exhibits you want, use,

meet with the witness ahead of time.

Speaker:

I am not a fan of practicing.

Speaker:

I'm not a fan of taking them literally

question by question. First of all,

Speaker:

I don't write out questions. I

write topics or points of interest.

Speaker:

And so that I don't even phrase my

questions the same two times in a row.

Speaker:

I want to talk about and remind them of

the topics that they will hear from the

Speaker:

plaintiff's side, from my

side, and we go through it.

Speaker:

It's hard to do during trial.

Yes, it sometimes has to be done,

Speaker:

but I like it in person. I can

do it by zoom if I have to.

Speaker:

But you got to do the work. Cross exams.

Speaker:

I'm a firm believer in start strong,

Speaker:

finish strong.

And you have to be able,

Speaker:

and this is a phrase I'm stealing

from an old timer, hall of famer,

Speaker:

plaintiff lawyer, you

have to sit down graceful.

Speaker:

Don't use a topic as your last

topic. That is in dispute,

Speaker:

that's going to be a prop.

Speaker:

There's nothing worse than getting an

objection sustained and saying, well,

Speaker:

your Honor, I have no further questions.

It's a horrible way to sit down.

Speaker:

You feel like you've just been taken to

the woodshed and be, but for cross exam,

Speaker:

you got to know your topic.

If it's a technical expert,

Speaker:

you may not have to know

everything they know, but boy,

Speaker:

you need to know what

they're talking about,

Speaker:

what your expert is going to talk about.

Speaker:

And you need to know the science

and you to know the medicine,

Speaker:

whatever we're talking about.

And if you have impeachment,

Speaker:

it has to be at your fingertips.

Great impeachment loses its power.

Speaker:

If it takes you a minute and a half to

find the depo testimony or the separate

Speaker:

exhibit, you need to have that

ready. And how does that all happen?

Speaker:

No paralegal, they can help,

Speaker:

but they can't put you so together that

you know exactly where everything is.

Speaker:

You're going to have to

do time in the materials.

Speaker:

You're going to have to do

time in your trial notebook.

Speaker:

You're going to have to

do time in your outline.

Speaker:

I still write my own outline and even

if it's an expert I've seen before,

Speaker:

I will create a new outline. I may

get some help from an old outline,

Speaker:

but I do not want to rely on the old

thing because things have changed.

Speaker:

Hey, in medicine, medicine

changes almost every day.

Speaker:

Things that I used to get from

medical doctors on a cross exam

Speaker:

I can't get now because now the

understanding of the science is a little

Speaker:

different. Hopefully I've given

enough examples and Kevin,

Speaker:

you can sure you've got examples is

there's no shortcut. It's just hard.

Speaker:

It's just hard. It's just hard work.

Speaker:

Now let me just say this and

we got to run pretty soon.

Speaker:

I could talk to you for two days about

trial and that wouldn't be enough.

Speaker:

But on the AI issue,

Speaker:

I a hundred percent agree with you

that you can't rely on that completely.

Speaker:

I would say that it can be a tool to

help you get information on this topic.

Speaker:

Exactly. You can run, let's say

it's a medical doctor or professor,

Speaker:

you can run this person through AI and

you'll find the syllabi that he tors,

Speaker:

he taught slides that the

doctor presented at conferences.

Speaker:

If those are contradictory to the

positions he's taking at trial,

Speaker:

there's nothing better than

confronting an expert saying,

Speaker:

I never do back surgery in this situation

when he authored a slide that has the

Speaker:

opposite thing. I mean,

impeachment is so critical,

Speaker:

but it's got to be important. You

see people impeach people on, oh,

Speaker:

you graduated from college

in:Speaker:

I mean now the jury thinks that you're

the picky jerk, but if you get a guy on,

Speaker:

I've never mentioned a medical school

or I've never been a joint contractor,

Speaker:

the impeachment has got to

be important, not picky.

Speaker:

Yeah.

Speaker:

And my negative impression from AI was

that one experience I told you about.

Speaker:

There's no question that it is becoming

a more and more valuable tool in

Speaker:

extracting useful information

from volumes of information.

Speaker:

And you're talking about

coming up with things.

Speaker:

And I will tell the listening audience

that Kevin Filet a couple of my witnesses

Speaker:

with old out of date website

pages that I had never

Speaker:

seen until I got an exhibit book and

then tried to figure out where did

Speaker:

these come from? And they go, oh yeah,

Speaker:

that was our stuff from five

years ago that you remember seen.

Speaker:

But Kevin had when.

Speaker:

The accident happened to

be fair. But okay, yes.

Speaker:

Happened.

Speaker:

I did not the archived website pages

to know what Kevin was going to

Speaker:

find when he found some

kind of data mining company.

Speaker:

I'm assuming that dug down found those

pages. But what is it? It's work.

Speaker:

Hard work. It's hard work. Alright, Jerry,

Speaker:

any last final parting words to young

or less experienced trial attorneys?

Speaker:

You want to words of wisdom

before we close the episode?

Speaker:

Come in with your eyes open that this

will be hard and for your first trial or

Speaker:

second, third and fourth, scary.

Speaker:

But it is a profession and a

task worth doing and worth doing

Speaker:

well, clients are going

to need it. The fact is,

Speaker:

the fewer and fewer trials there are,

Speaker:

the more and more need there is going

to be for lawyers who are willing to try

Speaker:

cases. If you came to my firm,

one of the things I ask is,

Speaker:

there's no wrong answer here,

Speaker:

but tell me if you want to try a

case and be honest if you don't,

Speaker:

because Jerry is not happy when he

is told that you want to try a case.

Speaker:

I'm relying on you being my second

chair and then you bag out a week before

Speaker:

which has happened because you just

think it's what you want to hear.

Speaker:

If this is what you want, there

are ways to get you there.

Speaker:

There are people you can talk to and yes,

Speaker:

it's worth doing and it can be the

most fun thing you do in your career.

Speaker:

Yeah, Jerry, this is awesome. Like

I said, I could talk to you forever.

Speaker:

Thanks for being a guest

and more importantly,

Speaker:

thank you for being a beacon of civility

and integrity in this profession.

Speaker:

I mean that you're the best I've ever

come across in terms of your comments

Speaker:

level is off the charts,

but your civility is too.

Speaker:

And you're kind of guy that we can have

lunch in the middle of the trial and

Speaker:

look, you're my opponent,

not my enemy man.

Speaker:

And I know you feel the same way

and that's just how it should be.

Speaker:

And I appreciate everything you've done

to teach trial and get the art of trial

Speaker:

out there, including this

episode and what you do.

Speaker:

Well, let me respond by saying, Kevin,

Speaker:

this is a great thing you're doing with

this podcast and hopeful we will inspire

Speaker:

one, two, or 20 future

trial lawyers. And if so,

Speaker:

then it's worth our time and in

getting into a great part of a great

Speaker:

profession. And I thank you for

inviting me. It was a pleasure.

Speaker:

It was a pleasure.

Alright, see you everybody.

Speaker:

Thank you for listening

to Verdict Academy.

Speaker:

If today's insights resonated with you,

Speaker:

please subscribe and share with colleagues

in a world where we see each other

Speaker:

less learning from experienced trial

lawyers matters now more than ever.

Speaker:

Join us next time. Produced

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